Together with the brand managers of Sandoz, a group of oncology nurses and a physician, we developed a series of explainer videos, which did much more than just explain.
“What are generics?” provides a wide audience with information on how generics are developed and why they are cheaper. In doing so, the film resolves any reservations the audience may have had about generic drugs.
“What is osteoporosis?” sensitizes primarily older people to the risk factors and symptoms of the bone disease osteoporosis.
Lastly, a film about the importance of nutrition during chemotherapy aims to motivate cancer patients to positively influence the success of their treatment by avoiding malnutrition.