contact
KFC Switzerland, part of the Yum! Brands group, introduced a global data hub – a central infrastructure that brings together data sources, systems, and use cases across multiple markets. For this concept to land across teams, functions, and country borders, the communication needed to do more than explain the architecture: it had to make the value visible.
In collaboration with the client, we structured the core messages around the data hub and distilled them into a clear storyline - a shared narrative of how data is captured, connected, and used across the company.
From there, we developed a central visualization of the data hub that makes the interplay of data sources, systems, and use cases readable at a glance. We complemented it with visual materials for workshops and presentations, giving teams a structured way to walk through the hub, discuss it together, and align on a shared view.
