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Museums should be where their visitors are. That's why eight museums, as part of a pilot project funded by the Migros Pioneer Fund, set out to advance their digital strategies and reshape internal processes.
Together with maze pictures swiss and agency afkm (since integrated into Zense), we helped them take a concrete step toward digital transformation.
In a four-stage process, we assessed each institution's level of digitalization, co-developed strategic foundations such as mission statements and digital strategies, created new storytelling formats - and documented all findings on the platform digitorials.ch.
The results led to research projects with Germany's Kulturstiftung der Länder and an international collaboration with Leuphana University Lüneburg.
