SWISS – Accounting Ogre

Client: Swiss International Airlines

Year: 2024

For Swiss International Airlines we created a series of videos (and we love them all). Two of our more recent videos feature an accounting ogre in the lead role.

A what? Well see for yourself.

Ogre 1.0

By using a Shrek-like ogre to represent the accounting department, we successfully injected a little self-mockery into the conversation. The adorable yet exasperated ogre guided employees through the important process of properly handling incoming invoices, saving the company time, money, and a lot of collective nerves.

Ogre 2.0

The metaphorical approach of our oger made accounting a water cooler topic, transforming the subject of invoicing into a discussion that employees were surprisingly eager to participate in. So, our client at SWISS decided to let the topic of expense regulation benefit from this success – curtain up for the revival of the accounting ogre.