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Strategy & change
communication

According to a famed Forbes article, 9 out of 10 corporate strategies fail, often due to weak communication.

We help you bridge the gap between strategy on paper and strategy in practice - by making it clear enough that people want to be part of it.

Let's cross this bridge right now.

"Your strategy is only as good as your ability to articulate it."

Bob Iger, The Walt Disney Company

Your strategy is done. Now the hard part.

Your strategy is developed and ready to be implemented - but somehow nobody cares? Or people do care, but they just don't really understand?

While you have been working on your strategy for a few weeks months (let's be real) now, your employees have never even heard of it. That's why you might want to think about how exactly you're going to talk about it.

We are your experienced sparring partner for …

  • structuring and sharpening your strategy story (and sometimes adding the missing 10%),

  • translating it into clear and engaging messages, using plenty of visualization and metaphorical thinking,

  • mobilizing your teams, so everyone feels engaged and sees the big picture,

… and of course, we help you track impact and regularly adapt your map to the ever-changing territory.

Get yourself a sparring partner.

See it in practice

Strategy deployments & rollouts

Once your strategy is on paper, the real work starts: getting it understood across every floor of the organization. We've done this for SWISS, Helsana, and others - building the narrative, the visuals, and the toolkits that take a strategy from boardroom to break room.

Change & transformation communication

Transformation isn't messy because change is hard - it's messy because uncertainty is. With clients like Baloise and Vaudoise, we've built communication that's honest about the journey, clear about the direction, and concrete enough that everyone can see where they fit in.

Corporate narratives & story decks

Sometimes the strategy isn't unclear, it just lacks a story. For clients as different as L'Occitane, Micarna, and SH Power, we've distilled complex positioning into narratives and decks that hold up in the boardroom, at town halls, and in front of customers. One coherent story, told consistently.

I want this, too!

Our packages

Not sure where you fit? Let's figure it out.